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PRIVACY POLICY

Effective Date: February 5th, 2024

Thank you for playing our games! This Privacy Policy describes:

  • The ways we collect personal data about you and why we do so

  • How we use your personal data, and

  • The choices you have about your personal data.

 

This Privacy Policy applies to Bad Bishop’s games, store, sites and related services, which we here collectively call the Service. We may periodically update this Privacy Policy by posting a new version at spellvalley.com. If we make any material changes, we will notify you as required under applicable law, including by posting a notice in the Service prior to the change becoming effective. Your continued use of the Service after the effective date will be subject to the new Privacy Policy.

 

CONTACT US

 

If you have questions about data protection, or if you have any requests for resolving issues with your personal data, we encourage you to contact us by email:

Name of the controller: Bad Bishop Games LLC
Address: 33 Adams St #2, Waltham, MA, 02453
email: support@badbishop.games

 

THE DATA WE COLLECT

The categories of personal data we collect depend on the Services you use, and the requirements of applicable law.

 

Data you provide us directly.

  • Email address (optional)

  • Player username

  • Your messages and other content you submit when you use the Service (such as bug reports and player support tickets)

 

Data we collect automatically.

  • Data about your account and game progress, including in most cases an automatically created internal account ID

  • Your IP address and mobile device identifiers (such as your device or advertising ID)

  • Data about your device, such as device name and operating system, browser type and language, internet service provider, and mobile carrier

  • Approximate location data (as derived from IP address)

  • Data about your use of the Service, such as gameplay data, purchases made and your interactions with other players inside the Service

 

You also have the option to create an account using your email address in order to recover your account in the event your device is lost or the app is deleted as well as to access your account across multiple devices.

 

WHY DO WE COLLECT YOUR DATA

 

We use your data for a variety of business purposes, such as:

 

To make the Service work.

To perform the contract, we process data necessary to

  • Create accounts and allow you to play our games and use our Service

  • Operate the Service

  • Provide and deliver products and services you request

  • Send you Service-related communications

 

To make the Service more suitable for our players.

To provide a great Service to our players, we have a legitimate interest to collect and process necessary data to

  • Update and develop player profiles

  • Develop and improve the Service and player experience

  • Manage our relationship with you

  • Customize your Service experience

  • Respond to your comments and questions and provide player support

 

To show personalized advertisements.

To show you personalized advertisements in the Service and elsewhere (including email) we have a legitimate interest to process necessary data to

  • Track the content you access in connection with the Service and your online behavior

  • Deliver, target and improve our advertising and the Service

For information on how to opt-out from personalized advertisements, see section 'Your Rights and Options' below.

 

To analyze, profile, and segment.

In all of the above cases and purposes, we may analyze, profile and segment all collected data.

 

WHO CAN SEE YOUR DATA

 

Apart from Bad Bishop, your data can be accessed by others in the following situations:

 

Our service providers.

Bad Bishop has vendors who help us to provide the Service. These vendors process your data only at and according to Bad Bishop´s instructions to provide the Service, and perform tasks such as hosting, player support, advertising, analytics and fraud prevention.

 

Other companies and public authorities.

In order to verify payments (with payment providers such as Paypal) and combat fraud and illegal activity, we may process and disclose data with other companies and organizations and provide it to public authorities in response to lawful requests.

We may also disclose your data based on your consent, to comply with the law or to protect the rights, property or safety of us, our players or others.

 

Advertising and Social Media partners.

The Service includes features from our partners, such as social media interaction tools, functionalities through application programming interfaces (APIs) or software development kits (SDKs). 

 

These partners may access data regarding your activities and your device (such as your IP address, mobile identifiers, page(s) visited, coarse location, time of day). We may also combine and share data we have collected about you with third-party advertising partners. These advertising partners may use this data (and similar data collected from other services) for purposes of delivering targeted advertisements to you when you visit third-party services within their networks. These partners may operate under their own privacy policies. This practice is commonly referred to as “interest-based advertising” or “online behavioral advertising.” If you prefer not to share your personal data with third-party advertising partners, you may follow the instructions in “Your Rights and Options” below.

 

INTERNATIONAL DATA TRANSFERS

 

Our Service is global by nature and your data can therefore be transferred to anywhere in the world. Because different countries may have different data protection laws than your own country, we take steps to ensure adequate safeguards are in place to protect your data as explained in this Privacy Policy. Adequate safeguards that we may use include standard contractual clauses approved by EU Commission and other lawful safeguards.

 

YOUR RIGHTS AND OPTIONS

 

Push Notifications

We may send you push notifications through our mobile applications. You may at any time opt-out from receiving these types of communications by changing the settings on your mobile device.

 

Opt-out of targeted advertising.

You can opt-out of interest-based advertising on mobile applications by checking the privacy settings of your Android or iOS device and turning off “Allow Apps to Request to Track” or selecting "Limit Ad Tracking" (Apple iOS) or "Opt-out of Interest Based Ads" (Android).

 

Access the personal data we hold about you.

If you request, we will provide you a copy of your personal data in an electronic format.

 

Your other rights.

You also have the right to correct your data, have your data deleted, object how we use or share your data, and restrict how we use or share your data. You can always withdraw your consent.

We will respond to all requests within a reasonable timeframe. If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, you may also contact your local data protection authority within the European Economic Area, Switzerland or UK for unresolved complaints.

If you wish to exercise any of your data subject rights described above, please use the support options described in “Contact Us” above. We will respond to all requests in accordance with applicable laws. To protect your privacy, we may also take additional steps to verify your identity before fulfilling your request, such as by requesting you provide us a purchase receipt or other account information, asking you to link your email address with your game account, or asking you to answer questions regarding your activities on our Services. Once you have verified your identity, you may also designate an authorized agent to exercise your rights on your behalf by providing the agent’s contact information to our customer support staff, as required by applicable law.

You have the right not to receive discriminatory treatment as a result of your exercise of these rights.

 

HOW DO WE PROTECT YOUR DATA

 

Security Safeguards.

In order to help ensure a secure and safe player experience, we are continuously developing and implementing administrative, technical and physical security measures to protect your data from unauthorized access or against loss, misuse or alteration.

 

Data retention.

We retain your data for as long as your account is active or as needed to provide you the Service. We may for example periodically de-identify unused game accounts, and we may regularly review and de-identify unnecessary data.
Note that if you ask us to remove your personal data, we will retain your data as necessary for our legitimate business interests, such as to comply with our legal obligations, resolve disputes, and enforce our agreements.

 

CHILDREN

 

Protecting children’s privacy online is very important to us. Generally, our Services are not directed to children under 13 (or other age as required by local law), and the Services do not knowingly collect personal data from children, except as described in the following paragraph.

 

For games that are not directed at children but nonetheless may appeal to them, we take additional steps to limit access to these Services based on the player’s age. For these Services, when a player indicates they are under 13 (or the applicable age in their territory), we will limit their access to certain features, such as push notifications and ad attribution. We also limit the processing of personal data to only what is necessary to support the internal operations of our Services.

 

Please note that for some of our Services we may use a higher age limit (such as 16) than described in the above two paragraphs. We do this to provide a safe game experience for our players and to protect Young Players.

If you are the parent or guardian of a user using the Services that is below our specified age requirements you are responsible for your child’s actions while using the Services.

 

If you are a parent or guardian and wish to review personal data collected from your child, or have that information modified or deleted, you may contact us as described above. If we become aware that a child has provided us with personal data contrary to the above, we will delete any personal data we have collected, unless we have a legal obligation to keep it, and terminate the child’s account and/or revert them to the underage experience, as applicable.

 

FOR CALIFORNIA RESIDENTS

 

Please visit spellvalley.com/california-disclosure for special disclosures pertaining to California residents.

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